This project explains the process of my experience in the research, discussion, critical and creative thinking involved in the Applied Interaction Design assignment, User Experience Design, IADT. The process involved creating a user-focused digital experience for Irish Museum of Modern Art, Dublin (IMMA).
IMMA’s business goals:
There is currently no digital experience at IMMA (other than that which an artist may create for their own exhibition) so the focus of this product was to enhance their visitors’ experience through a digital means.
Designing an experience that centres around the visitor taking control of what information they want access to about an exhibition / artist was the main goal of this project.
I wanted to learn more about exhibition experiences with the aid of a mobile device application (for smartphones, in particular) for visitors to gain additional information both during and after visiting exhibitions. The appetite/need for more exhibition/artist information than is currently available to people through audio guides or information panels at an exhibition was explored and researched.
The research goal was to better understand the behaviours and attitudes of exhibition visitors in respect of their use of mobile devices and digital content to supplement their experience while at an exhibition.
The objective was to offer visitors a more informed, personal exhibition experience, giving them the ability to decide how much content and knowledge they want through their own mobile device, based on an individual’s appetite for information.
The vision was to develop a digital product as a progressive web app, so that a user would not need to download an app, but could still use a device with an interface they would be familiar with.